Inspired by el Día del Niño, a beloved celebration across Latin America, we created Flavors of Fun for General Mills, an experience designed to bring families together through snacks, play, and moments of joy. What began as a simple activation has grown into a recurring staple of one of San Antonio’s biggest city events, returning four years in a row.

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Experiential / OOH /  Retail Media / Social Media  / Design Elements / Art Direction